Name: David Beahm
Location: 529 West 20th St. Suite 11W, NYC
Company: David Beahm Design
What do you do? Custom Event Styling: social, corporate, not-for-profit and destinations
What is your aesthetic? We try desperately to remember for whom we are designing, so I guess we hope that our aesthetic is that of our client – with some occasional gentle judicious guidance, of course…
How does your studio style convey your professional aesthetic? I like it because it is all over the place, just like our clients. I have decorated it, hopefully, so that there is an element that every person who comes in can find something visually that makes them comfortable. There are clean, hard lines, no color areas, colorful areas, modern touches and oriental rugs to soften.
Favorite part of your studio? Number one – we have wide open space! But I do love the way the sunlight plays on Vivian’s (our studio cat) fur through the glass bricks. We didn’t have full sun in our last studio.
Where do you go for inspiration? We live in New York – I walk down the street and always see something new and wonderful every time.
What tool do you use in your business that you can’t live without? Wide open communication.
Is there anything you’d upgrade to? If I could find a way to plug my imagination into an imaging device so that clients could see the way I envision their events, our sales would be through the roof. But when it comes to gadgets, bring on the newest and the best – they make me very happy.
Anything else we should know? I have the great fortune of being blessed with a garden on my rooftop in Hell’s Kitchen. I have trees, about twenty five different herbs, decorative plants and, this year, nine different varieties of heirloom tomatoes that I grow in Earth Boxes. Until we get a formal link, you can visit them on my New York City Tomato Cam. View it at http://beahm.viewnetcam.com:50000/CgiStart Click “Single” to bring up the cam.
[images from Joanna Wilson Photography]